When it comes to weighing truck beds, heavy machinery and equipment, Walz Scale is a leading company for industrial weighing equipment, portable truck scales, mobile onboard weighing solutions, calibration and onsite services. Based in East Peoria, IL Walz Scale has served a distinct niche in onboard scales and weighing equipment for many industrial and mining contexts.
With its new website, www.walzscale.com, Walz Scale showcases its entire product and service offering through a clean and easy-to-use web design. Walz Scale came to OIC Group in dire need of new web presence. The company's current web design was old and outdated, resulting in high bounce rates and lost traffic.
The team at OIC Group rejuvenated the domain with a clean, visually intensive design that captured the unique services and product offering of Walz Scale. Users can make their way around the site based upon seamless navigation that uses a simple display of button and image-based links.
The website is also integrated with on-site search functionality, so users can pinpoint what they're looking for more efficiently. And because the leads being generated from the site are so diverse in nature, OIC Group ensured a prominent 'Contact Us' link in the top right of the homepage.