Illinois SEO Company: OIC Group, Inc.
Illinois SEO company, OIC Group, Inc. provides individually-tailored SEO programs for companies throughout Illinois and the Midwest U.S. We specialize in both national SEO and local SEO campaigns that integrate various elements of content marketing as well as social media marketing.
The best practices of SEO are evolving. In order to adapt, businesses need to stay engaged with their target audiences and create meaningful connections that inspire lasting relationships.
No longer is SEO a game of keyword-stuffing and link building. SEO now centers on social stimulation and valuable content. Does your Illinois company need a SEO tune-up? Take advantage of a free SEO and website evaluation (in the form to your left or by contacting us directly) or learn more about our Illinois SEO services below.
SEO + Social = SEO-cial?
SEO-cial is rising buzzword in the Internet marketing arena. As the name implies, SEO-cial is combination of social media marketing and search engine optimization. This underscores the new and current foundation for which businesses need to optimize their web presence.
Social signals, such as Google +1's, Facebook Likes, LinkedIn Shares, and Tweets, have a profound impact on SEO keyword rankings in the search engine results. It is now more important than ever to incorporate social media marketing with your company's Illinois SEO strategy.
Content Marketing: SEO Evolved
Content has always been the king of SEO. It's just the context in which it's used is changed. Instead of writing 700-word, keyword-stuffed webpages on your site (which can actually now hurt your SEO efforts,) the royalties of content stem from sharing meaningful and relevant content that your audience can appreciate, and socially share.
Whether via blogging, article writing, designing infographics, creating videos or podcast, there are a number of ways to use content marketing to help benefit SEO.
Your Illinois business needs to get creative and come up with solid ideas that are going to be well-liked among are you followers.
As a result, you can increase traffic to your site, build credibility, attract more followers, and help grow your SEO keyword rankings.
Merging Google+ with Your Illinois SEO Strategy
Google+ is a rising star in the social media sphere. What's making Google+ a notable player is how the social activity from Google+ can influence the search engine results for its users. This is a big deal for SEO, especially for Illinois companies with a local SEO strategy.
In short, the more Google+ followers a business can acquire, the greater influence that business has over its followers' search results.
Google+ is impacting SEO in two ways:
- Google+ Local pages have replaced Google Place pages. These pages appear in the search engine results for local searches like "Peoria restaurants" or "dentist in Dallas." It's now essential that your business has a well-optimized Google+ page to stay ahead of the competition.
- Google+ social activity is popping up in search. Let us provide an example: Company A shares a blog post on "where to get seafood in Seattle" on Google+. When a Google+ follower of Company A searches for "seafood in Seattle," there's a good chance that Company A's share will show-up in the user's search results.
If your Illinois SEO strategy doesn't include Google+, then it's not going to reach it's fullest potential. The combination of producing audience-relevant content and sharing that content via Google+ and other social media platforms is the new form of SEO.
However, there's a lot more to it than that. Our Illinois SEO company must optimize your website with proper keyword structure, internal linking, sitemap optimization, and all that other technical jazz. We can also help manage all of the content and social marketing that goes into your SEO Illinois campaign.
More About our Illinois SEO Company
At OIC Group, our SEO services thrive on the strengths of our talented staff and the resources we built over the years. As a reputable Peoria SEO company, we staff professionals in SEO-friendly web design and development, SEO copywriting, blogging and article writing, ethical link building, and social marketing.
Our focus is building quality-driven SEO campaigns for Illinois companies of all types. In doing so, we employ a wealth of tools, talents, and resources, including:
- skilled web developers who can script SEO-friendly HTML for seamless webpage crawling and indexing
- an private network of quality blogs focused on a wide variety of niches and topics
- English speaking SEO copywriters with many years of experience writing web copy
- professional bloggers and article writers
- graphic designs who can create logos and other graphics to aid in conversion rate optimization
- social media marketers who are adept in Facebook, Twitter, Google+, Pinterest, LinkedIn, StumbleUpon, Digg, and more
This is just a taste of what our Illinois SEO company can provide. To schedule a chat or to receive a free Illinois SEO and website assessment, contact us today!